We’re working with retailers to grow SplashMaps beyond our faithful and well established market of big outdoor types.
Our new series of products are based upon their feedback and appeals directly to their broader audience.
- Our retailers wanted something that competes on price with the folded waterproof paper maps. Though popular, surely life’s too short to fold!
- Customers are keen on wearing the maps, but wanted them to look and feel more sensational.
- People also loved the idea of a map that was light-weight and scrunches. Could we make ours any lighter and scrunchier?
- Our retailers are canny. They want something that will sell in higher volumes in our Capital City
So we announce our SplashMaps Lite series for retailers!
These maps are now on sale in Stanfords in London, The New Forest Visitor Centre, and The GIANT shop near St Pauls in London.